9 hours ago
Datacentres are deeply unpopular – so the geniuses at OpenAI are rebranding them | Arwa Mahdawi
What's happening
SignalsMonitor is following this as a markets story. The Guardian Business is the outlet attached so far. The first report grouped here was at 3 Nov 2026, 16:58 UTC. The headline in use is “Datacentres are deeply unpopular – so the geniuses at OpenAI are rebranding them | Arwa Mahdawi”. This note is SignalsMonitor's own briefing, not the publisher's article.
What we know
These resource-guzzling centres drive up utility bills and are hated across the political spectrum. Cue a clunky, but potentially influential, new name for them Jesus may have turned water into wine, but Donald Trump has done one better: he turned Lake Ontario into Lake America and the Gulf of Mexico…
Story timeline
Reports grouped into this story, earliest first. Exact repeats from the same outlet are collapsed.
- First reported by The Guardian Business
Datacentres are deeply unpopular – so the geniuses at OpenAI are rebranding them | Arwa Mahdawi
Reported by 1 outlet
- The Guardian